
Long gone are the days of Full House, and the teen years where multiple licencing agreements allowed these infamous twins to build a multi-million dollar business are so yesterday. But the Olsen twins have continued their success with their unexpectedly successful clothing lines 'the row' and 'Elizabeth and James', which outperforms many better-known labels. Even though people are fascinated (and sometimes horrified) by their personal style choices, they have moved beyond their personal taste and have created something quite respectable, and have even become front row favorites at many top tier fashion shows. As one retailer says: “I don’t think anybody really cares (or knows) that it’s Mary-Kate and Ashley’s collection. They’re buying it because they like it.” Read about it here.
















